Understands
Every RFP and group email is read and valued the moment it arrives, from every property — nights and weekends included.
Goal: every inquiry qualifiedEvery group inquiry answered.
The right ones booked.
Dextr's Group Sales Agent reads all RFPs and group emails, collects missing info, revives quiet leads, and checks deals against your strategy. Deals within limits are auto-approved. Your sales team sees only those needing judgment.
Group pipeline
All properties · last 30 days
Live pipeline
$455,000
Across 543 inquiries, from every property.
- Handled by the agent
- Needs your team
Worked by the agent
536
inquiries moving forward
Your decisions
7
deals that need judgement
Booked revenue
$96,000
contracted this month
The agent works the pipeline. Your team makes the calls.
A thousand inquiries.
Every one needs a follow‑up.
A hotel group can get a thousand group inquiries a month. Each one needs reading, chasing and follow-up — and the planner who hears back first usually wins the business.
Where the sales week goes today
Most of it is grunt work that happens before anyone can decide.
- Reading and logging inquiries24h
- Chasing missing details22h
- Following up quiet leads16h
- Checking dates, rates, displacement12h
- Deciding on deals6h
Per hotel80 hrs
With the Group Sales Agent
The agent does the groundwork. Your team sets the strategy and makes the calls.
- Reading and logging inquiriesAgent
- Chasing missing detailsAgent
- Following up quiet leadsAgent
- Setting and tuning strategy7h
- Reviewing flagged deals6h
Per hotel~13 hrs
From first email
to booked revenue
Every inquiry moves along one path. The agent's job is to move each one forward; your team's job is the last step, and only for the deals your strategy flags.
Collects
The agent asks the planner only for what's missing — dates, rooms, space, F&B, budget — and follows up when things go quiet.
Goal: every required detail collectedDecides
Each deal is checked against your strategy. Inside your limits it's approved automatically; outside them, it comes to your team with the reasoning attached.
Goal: an accept-or-reject decisionBooks
Approved deals are quoted and moved to contract, and every one is tracked from first email to booked revenue.
Goal: booked revenueIntake and decision,
in one place
Most group sales stacks split the work between tools, with people carrying each deal in between. The Group Sales Agent covers the whole path.
Manual inbox
RFP intake tools
Revenue tools
Group Sales Agent
Responds to every inquiry
Partly
✓
—
✓
Follows up until the deal is ready
Partly
Partly
—
✓
Evaluates against your strategy
Partly
—
✓
✓
Decides within the limits you set
—
—
—
✓
One view from inquiry to booked
—
Partly
Partly
✓
Works across your
entire tech stack
Dextr integrates with your PMS, payments, POS, and messaging, unifying bookings, conversations, and operations into one intelligent layer.
Secure by design
Dextr's agents follow your approved protocols, escalate uncertainties, and keep a full record to protect flagged properties.
AICPA
SOC2
GDPR
PCI
Common questions from our customers
No. It takes the groundwork off them — reading inquiries, chasing details, following up and running the numbers. Your sales team sets the strategy, reviews the deals it flags and owns the relationships that matter.
Only deals that sit inside the limits you set — dates, room counts, rates, displacement and F&B minimums. Those are approved and quoted automatically. Anything outside them goes to Needs review with the reasoning attached.
It weighs each inquiry against your strategy and the calendar: dates, rooms, pattern, rates, displacement of transient business, meeting space and F&B spend. The rules come from your sales and revenue leaders, and every decision shows the reasoning behind it.
When a planner goes quiet for 48 hours, a reactivation sequence starts, with a different angle each time. Messages go out from your sales team's address, in your brand's tone, and stop the moment the planner replies.
Yes. Each property can have its own limits, rates, blackout dates and approval thresholds, while leadership keeps one view of the pipeline across the whole group.
Yes. Dextr follows SOC 2 Type II, PCI DSS and GDPR standards. All data is encrypted at rest and in transit, and the agent follows your approved protocols and keeps a full record of every action.